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What does marketing your business authentically REALLY mean? Authenticity is a real buzz word in marketing speak at the moment and for good reason..... because people want to see REALNESS not a sea of sameness nor do they want to see cookie cutter strategy that everyone else is doing. So how do ...
Read More about #71 – 3 Ways To Market Your Business More Authentically

The online landscape is a changed place in 2021, it's changed completely from 2019 but it's also evolved from 2020. And it's continuing to evolve constantly and if we are not keeping up with how people interact, engage and consume online then we are going to get left behind. I have spent alot of ...
Read More about #70 – The Online Landscape QTR 2 Insights 2021

If you have been following me for a while you would have seen that I became a certified Soul Modes Mentor at the beginning of this year. I've been sharing littles bits and bobs of content and talking about it more on my channels but this is the first official ep on the pod on all things Soul ...
Read More about #69 – Soul Modes – The Energetic Cycle Every Woman Needs To Know About

Your business is not your logo.  We hear it so many damned times a week from designers and branding experts but what the heck does it actually mean? When starting out in business the term brand can feel like a bit of an intangible substance right?  I mean you need the logo and the ...
Read More about #68 – Why Branding Is Not Your Logo with Laura Duncan

Recently I wiped my email marketing strategy and created an entirely new one because I was just feeling really over the bland, boring and just SAME email content and strategies that everyone seems to be using. I also wanted to stop contributing to email noise as from what I can see, it's ...
Read More about #67 – I Am Going Rogue On Email Marketing – The COMPLETE Low Down

Growing an audience is WORK these days right? It does not happen by chance, there is a whole lot of strategy and a heavy sprinkling of self belief that happens while you are growing your audience. But it can often feel like you pushing shit uphill and that you are always just an arms reach away ...
Read More about #66 – Growth Mindset – Trusting That The People Will Come