The Social Hub with Stacey Marie

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Podcast

#108 – 5 Reasons Why You Aren’t Converting More Clients – [HINT: It’s NOT your social media content]

#107 – 3 Types Of Digital Products That Are Super Profitable

#106 – Creating A Course On A $0 Budget

#105 – Skills For Great Leadership with Leisa Molloy

#104 – BTS Of My 2022 Launch Strategy

#103 – The Foundations For A Strong eCommerce Business with Lisa Byrne

#102 – How I Took 7 Weeks Off My Business + Stayed Profitable

#101 – Lessons From The Shit Fuckery That Was 2021

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staceymariecoaching

Your biz hype girl 🫶 Grow online with value aligned strategy and ditch hustle culture
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Firstly, how bloody cute is this lil meerkat? ❤️

When we went to the zoo recently he took one look at Ella and I and came right on over. [I have actually named Ella - Ella Doolittle cause ALL animals love her]

Honestly though it’s just like you and strategic content. Whenever I see a client who’s struggling to get traction with their socials … it’s ALWAYS strategy.

🙈 They don’t have one
🙈 They don’t know how to use one
🙈 They can’t figure out how to translate it into content

Is this you? Well babes that’s what I am here for 👋🏻

Let me be your strategy think tank 💭 and help you bring it to life.

I am taking enquiries now for October so get in quick cause my weeks are *almost* full

Let’s get you sorted

I’ve been reading Kmart catalogues since I wore

I’ve been reading Kmart catalogues since I wore bubble skirts and crimped side ways pony tails 👱‍♀️

I used to get my texta [probably one of those cool ones that smelt like strawberry 🍓] and grab some stickers and mark errything I wanted in it.

And then shove it under my mums face cause in my tween mind she loved this experience for the eyes I had created 🙈🤣

This is proof that MORE live streams or trending audio ain’t your answer to a successful business.

It’s meeting your audience where they are at, nailing your niche and serving them strategic content that works.

Now I know y’all can’t compete in the letterbox real estate with the icon 💎 that is the weekly Kmart letterbox drop.

BUT you can create content that is rich in strategy that drives real clients without burning out from doing 458 live streams every week.

In fact most of my clients these days post LESS and achieve more 🤯

If you want help breaking free of the social media burnout cycle reach out I am taking enquiries now for content creation clients.

Let me be the stickers and glitter to your Kmart catalogue 🌟💖

What are your highest values? I know it’s REALLY

What are your highest values? I know it’s REALLY hard to articulate something that is just intrinsically part of your DNA.
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One of mine is community.
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[So ‘ere is a lil pic of the core humans that I love]
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I used to think community meant having this large, growing group of humans [real life and internet friends] that I was connected to.
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So I spent HOURS online ‘showing up’ to build, foster and nurture this throng. And being that leadership is another core value of mine this did feel *at the time* that it was what I was meant to do.
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Not to mention the Insta-celebrity mentality is addictive and infectious - I drank that kool aid and loved it. I wanted to be one of those coaches who everyone knew and wanted to work with.
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I had it all. A podcast, FB group, collaborations and I was involved in many groups at a leadership level.
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The result - keeping up that level of visibility was exhausting and burnt me out. To the point I have now scaled back to just having IG + FB.
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*I will bring back the podcast at some point but for now a hiatus is so god damn nice*
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I’ve realised as I grow that, for me, community is more potent when it’s smaller.
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🫶 I can have more impactful relationships
🫶 I can give more openly and fully to those in my community
🫶 I can lead in a truly centred way
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The morale of this [lengthy] story is that you don’t need to have a large community to be successful.
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Since I scaled back my business has grown exponentially, I have more clients, more enquiries and am making more money.
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For services I don’t even have on my website!! 🤯 *I WILL update that soon*
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All because I can truly participate as my whole self in my community, rather than trying to grow it for vanity metrics.
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❤️

STOP 🛑 putting text at the top of your videos b

STOP 🛑 putting text at the top of your videos because people can’t read it due to the embedded text + info from Instagram when it’s posted.

I’m seeing some AMAZING videos being created but… I can’t read the text 🧐 which means that often the message is lost then.

So disappointing when your doing all that work!

Instead keep any text in the middle square or at the most inside a 4:5 frame and leave the top and bottom folds of the video text free.

Hope that helps!

This was a fun experiment, 🥳 one I kinda fell i

This was a fun experiment, 🥳 one I kinda fell into after only posting Reels for about a week and seeing some good insights in terms of reach and engagement.

In hindsight, more planning and preparation would have been better as the wheels 🚗 fell off in the end, but it was also good to flex that muscle of creating content on the fly to see if it worked for me.

NOTE: It did NOT! Lol. 🤣 I preach planning, prep and scheduling for content and after this I still stand by that for me and for all my clients.

SWIPE to see all top 10 takeaways from this last month in Reels-ville. ➡️

I have to say I have missed creating graphics and carousels and find, for me, having that blend of video and still graphics is a lot more easeful from a creative standpoint. 🎨

It also like the depth and diversity that mixed content gives you, your message and also your audience.

So this post comes to you, auto-posted from my scheduling tool and I am SO happy to be back in the land of mixed content again. ❤️

NOTE: these are my takeaways and are based a lot on my own creative process and preferences. Aside from the insights around reach, engagement + strategy there is no reason you can't do Reels for every post if you want to and it works for you.

But for those that struggle with video, this is EXACTLY why with my clients we work on 1 video a week as a minimum and build up from there. You don't HAVE to do every post as a video to be successful on socials is the core message.

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